Executive Leadership

Rich Riley

Chief Executive Officer

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Rich Riley

Chief Executive Officer

Rich is the CEO of Sitemetric, LLC. Prior to joining Sitemetric, he was Co-CEO of Origin Materials, a sustainable materials company. Previously, Rich was the CEO of Shazam, one of the world's most popular music apps. Under his leadership, the company more than doubled its user base, surpassed one billion downloads, and became one of the highest-rated apps in the world. Shazam was acquired by Apple in 2018.
Prior to joining Shazam, Rich spent 13 years at Yahoo! He joined as part of the acquisition of a start-up he co-founded, Log-Me-on.com, which invented the toolbar. At Yahoo!, Rich had a variety of roles starting in Corporate Development, SVP Small and Medium Business, EVP and Managing Director of the Europe, Middle East and Africa Region, and EVP of the Americas Region reporting into the CEO and serving on the Executive Management Team.
Rich served as an Industry Advisor to the global investment firm, KKR, as well as on the Board of the Entrepreneurial Department at the Wharton School. He is an active member of the Young President’s Organization (YPO). Rich has been named 3 times to Billboard’s list of the most powerful people in the music industry, was featured on Fortune Magazine’s 40 Under 40, Ones to Watch list, and was a finalist for E&Y’s Entrepreneur of the Year award. Rich previously served on the Executive Board of the Boy Scouts of America, Yankee Council. Rich holds a B.S. in Economics with concentrations in Finance & Entrepreneurial Management from The Wharton School of the University of Pennsylvania.

Darren Stineman

Chief Financial Officer

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Darren Stineman

Chief Financial Officer

Darren Stineman is a finance executive with deep experience in privately held and private equity backed mid-market technology and tech-enabled services companies. He has served as CFO at an international SaaS firm supporting mission-critical global infrastructure and at a leading U.S. environmental engineering and consulting firm. He holds a BS in Finance and an MS in Finance from Bentley University.
His background spans financial planning and analysis, enterprise sales, marketing, and customer-facing technology development, including contributions that supported a $3B exit. Darren brings a growth-oriented approach to financial strategy, with a focus on building the infrastructure and practices that enable scaling businesses to execute at a high level.

Dedrick Duckett

Chief Technology Officer

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Dedrick Duckett

Chief Technology Officer

Dedrick Duckett is Chief Technology Officer at Sitemetric, where he leads engineering and technology strategy. A technologist and entrepreneur with more than 30 years of experience, Dedrick has built and scaled software systems and teams across many verticals, including legal technology, simulation, gaming, and now construction.
Before joining Sitemetric, Dedrick co-founded ThreadKM, a real-time knowledge management and collaboration company, and led it as CTO through its acquisition by NetDocuments, the legal industry's leading cloud platform, where he then served as VP of Engineering for Incubation. Earlier, he co-founded ESP Vision, the 3D visualization platform behind Disney theme park design, Universal's pre-visualization of Iron Man, and the opening ceremonies of the Beijing Olympics. The company was acquired by Vectorworks in 2015. He also served as Senior Director of Technology at WMS Gaming, leading the online gaming platform through the company's acquisition by Scientific Games.
Dedrick began his career as a software engineer shipping entertainment titles for Activision and 3DO. He holds a B.S. in Computer Science, an M.S. in Computational Science and Engineering with a concentration in Modeling and Simulation, and an MBA in Entrepreneurship and Innovation, all from the Georgia Institute of Technology.

Michael Ueland

Chief Commercial Officer

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Michael Ueland

Chief Commercial Officer

Michael Ueland is Chief Commercial Officer at Sitemetric, where he leads go-to-market strategy, revenue, and customer success for the company's site visibility, worker access control, and perimeter security platform.
A seasoned B2B commercial leader with more than 25 years of experience, Michael has built and scaled go-to-market organizations at the front line of the wireless, IoT, and AI/ML revolutions. He previously served as Chief Revenue Officer at Cognosos, scaling its AI-driven asset-visibility platform across automotive OEMs and healthcare, and as President of IoT Products and Services at Digi International, where he led the company's IoT growth strategy.
Widely regarded as one of the IoT industry's most connected and respected commercial leaders, Michael holds an MBA from the University of Chicago Booth School of Business and a B.A. from Kenyon College.

Katie Suttle Weinert

Chief Legal Officer

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Katie Suttle Weinert

Chief Legal Officer

Katie Suttle Weinert serves as Chief Legal Officer at Sitemetric. She partners with the executive team and Board on commercial, governance, regulatory, and employment matters as Sitemetric scales, leading a lean, tech-forward legal department that moves at the speed of the business.
Across two decades of practice, Katie has served as interim in-house counsel to a diverse range of clients, including a FAANG company, an international pharmaceutical company, a specialty retailer, and a late-stage tech start-up. As outside counsel, her practice spanned a wide range of advisory and advocacy work, including jury trials and arguments before the Eleventh Circuit. She was a core member of an international law firm’s Workplace Violence Prevention and Crisis Response team, guiding clients nationwide through high-stakes situations.
Lance Leising, VP of Safety and Security at Sitemetric.

Lance Leising

VP of Safety and Security

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Lance Leising

VP of Safety and Security

Lance Leising brings more than three decades of experience in federal law enforcement, crisis management, and enterprise security to his role as Vice President of Safety and Security at Sitemetric. He leads the company’s safety and security strategy, program development, and operational execution across North American jobsite intelligence and access control operations.
Before joining Sitemetric, Lance spent 23 years with the FBI, rising to Supervisory Special Agent and leading investigations involving violent crime, organized crime, terrorism, and critical incident response. He also served 22 years on the FBI SWAT Team, completed overseas deployments supporting U.S. military operations in Afghanistan, and later spent five years at Amazon building global workplace threat management and crisis response programs. Lance began his career as a felony prosecutor in Ohio and holds a Juris Doctor from the University of Cincinnati College of Law and a Bachelor’s degree in Criminal Justice from Indiana University. His work has been featured by Dateline, America’s Most Wanted, The New York Times, and Esquire, and one homicide investigation was adapted into the feature film American Murderer.

Geoff Menegay

VP of Product

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Geoff Menegay

VP of Product

Geoff Menegay, VP of Product Geoff Menegay leads product at Sitemetric, bringing a builder's mindset to a platform used across hundreds of active construction sites. Before Sitemetric, he was a startup CTO who built and sold a company to AOL, then scaled advertising products at Google serving billions of users across millions of advertisers. He has a strong track record of turning complex operational problems into scalable software.
Tristan Thomas, SVP of Site Operations at Sitemetric.

Tristan Thomas

SVP, Site Operations

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Tristan Thomas

SVP, Site Operations

Tristan Thomas is the Senior Vice President of Site Operations at Sitemetric, where he has spent nearly six years helping transform the company from an early-stage startup into a nationwide leader in construction technology. With a career spanning site operations, national director responsibilities, and executive leadership, Tristan has been instrumental in scaling Sitemetric's workforce and delivering cutting-edge RTLS and access control solutions to some of the largest construction projects across the country. He brings a disciplined focus on strategic growth, operational excellence, and data-driven innovation — driven by a commitment to redefining how the construction industry embraces smart technology. Tristan holds a Bachelor's degree in Political Science from Virginia Tech.

Evan Winchester

VP of Marketing

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Evan Winchester

VP of Marketing

Evan Winchester is VP of Marketing for Sitemetric, LLC, a leading provider of construction site technology and services. Prior to joining Sitemetric, he was Head of Marketing Communications at Origin Materials, a publicly traded sustainable materials company, where he led the executive team through more than 20 consecutive earnings calls and played a central role in the company's 2021 go-public transaction, which raised over $500 million.
Previously, Evan was Associate Creative Director at Gold Front, a San Francisco-based creative agency, where he led strategic positioning, advertising, and branding initiatives for some of the world’s most recognized companies, including Slack, Stripe, and Qualtrics, directing teams of copywriters, designers, and producers across video and brand campaigns with a focus on building new market categories.
Evan has served on the Board of the Alliance to Cure Cavernous Malformation, advising the rare disease non-profit on brand and communications. He holds a Master of Fine Arts in Creative Writing from San Francisco State University and a Bachelor of Arts in Integrative Biology with High Honors from the University of California, Berkeley.

Elizabeth Powers

VP of People

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Elizabeth Powers

VP of People

Liz Powers brings a proven track record of scaling talent acquisition teams, developing people-first strategies, and partnering with senior leadership to align workforce planning with organizational goals. Liz is a seasoned People and Talent leader with nearly two decades of progressive experience building high-performing people and recruiting functions across healthcare/medical technology, hospitality, and retail.
As an organization that is investing in People and Talent as a strategic function, Liz offers the rare combination of operational rigor, people-centered leadership, and executive partnership that drives both business results and lasting team culture.

Pete Johnson

National Director of EHS, Enterprise Safety Operations & Execution

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Pete Johnson

National Director of EHS, Enterprise Safety Operations & Execution

As National Director of Environmental, Health & Safety, Pete Johnson oversees the protection and performance of a 2,000+ person workforce operating within one of the most demanding environments in the world: hyperscale data center construction. He leads the development and execution of enterprise-level EHS strategies that support rapid build schedules, complex technical requirements, and the uncompromising expectations of mission-critical infrastructure.

Pete’s career has been built on his ability to translate complex safety standards into clear, actionable guidance that drives alignment across diverse stakeholders - from executive leadership and high-value clients to contractors, trade partners, and community organizations. He is deeply committed to cultivating a culture where safety, accountability, and operational excellence are inseparable.
With extensive experience spanning hyperscale data center construction, oil and gas, hydropower, underground utilities, and construction rescue, Pete brings a comprehensive understanding of high-risk environments and the systems required to manage them effectively. His background provides a well-rounded perspective on risk management, regulatory compliance, emergency response, and workforce engagement across both vertical construction and critical infrastructure sectors.

He is passionate about developing leaders, strengthening organizational resilience, and ensuring that every individual on his team is equipped with the skills needed to succeed. His leadership philosophy is rooted in service, collaboration, and the belief that world-class performance is achieved when people feel supported, informed, and empowered. In the fast-paced hyperscale environment - where precision, speed, and safety must coexist - Pete focuses on building systems and teams capable of meeting the moment.

Ronda Wilkinson

National Director of EHS, Strategy & Systems (Compliance)

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Ronda Wilkinson

National Director of EHS, Strategy & Systems (Compliance)

As National Director of EHS, Strategy & Systems, Ronda Wilkinson leads the compliance, governance, and risk infrastructure behind Sitemetric's enterprise safety program, supporting 2,000+ employees across hundreds of active project sites nationwide. She partners with the National Director of EHS Operations & Execution to ensure field performance is backed by systems and data strong enough to scale with the company's growth.
Ronda's career began in the U.S. Army, where she served as a Military Police Officer at Fort Bragg. That discipline and composure have carried through 32 years of EHS leadership, where she's built a reputation for turning complex regulatory requirements into safety systems that hold up under audit and under pressure.
Her background spans hyperscale data center construction, public utility generation and transmission, aerospace manufacturing, and primary metals production, giving her a broad view of risk management, regulatory compliance, and workforce safety across some of the most heavily regulated industries in the country. She has guided facilities to multi-year stretches without an OSHA-recordable incident and served as a certified HOP trainer since 2008.
At Sitemetric, she is applying that same ground-up approach to EHS governance, compliance, and training infrastructure, then turning it into the analytics executive leadership relies on. She leads with a servant leadership mindset, putting the wellbeing of Sitemetric's employees first, and is committed to building a culture of care where people across the company feel supported, heard, and confident in the work they do.

Scott Miller

VP of Hardware Products

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Scott Miller

VP of Hardware Products

Scott Miller brings 25 years of hands-on construction experience to his role as VP of Hardware Products at Sitemetric, where he leads the company's physical product lines — from access control, badging, and AI cameras to the turnstiles, access control booths, and site sensors deployed on the worksite. He translates the realities of the field into the products that run on it. Before moving into technology, Scott spent his career in general contracting, rising from laborer to senior superintendent.
He has run projects across K-12 schools, healthcare and laboratory facilities, high-rise residential, parking and transit structures, and secured government facilities — including SCIF construction for the U.S. Army Corps of Engineers — and, early in his career, contributed to the rebuilding of the Pentagon following the September 11 attacks. Most recently he led the Net Zero, LEED Gold modernization of Truesdell Elementary School in Washington, DC, the first significant use of mass timber in a DC public school. It was on that project that Scott first encountered Sitemetric while searching for a better way to manage his workforce — he began requesting features to make the platform work in the field, from online safety orientations to zone-based alerting, and ultimately joined the company to build the tools he once needed himself.

Keenan Nuehring

VP of Customer Success

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Keenan Nuehring

VP of Customer Success

Keenan Nuehring is Vice President of Customer Success at Sitemetric, where he leads the teams responsible for onboarding, retention, and the day-to-day partnership with the contractors and builders who rely on the company's worksite intelligence, access control, and safety platform. He is focused on turning Sitemetric's technology into measurable outcomes in the field and on making every customer feel that partnership at each stage of their project.
Before joining Sitemetric, Keenan managed key accounts at Qualtrics and SurveyMonkey, two leaders in experience management and research technology, where he was responsible for the relationships and growth of some of each company's most important customers. His earlier career spanned public service and entrepreneurship. He worked in the U.S. House of Representatives, ran multiple federal congressional campaigns, and built and managed a portfolio of franchise businesses. He also continues to serve as a leader in the Utah Army National Guard. That experience, in settings where security and safety are taken seriously, shapes how he serves Sitemetric's customers.

Keenan holds a B.A. in Political Science from Utah State University and a Master of Political Management from The George Washington University.

Shawn Bunderson

Director of Customer Success

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Shawn Bunderson

Director of Customer Success

Shawn Bunderson is a customer success leader with 20 years of experience helping enterprise clients achieve measurable results. As Director of Customer Success at Sitemetric, he drives the strategy that powers exceptional client experiences, helping construction sites and data centers nationwide operate safer, smarter, and more efficiently.
Shawn is dedicated to enhancing the customer experience from onboarding through the full lifecycle of each project. He is passionate about bringing teams together, focusing on each individual's strengths to build a culture of collaboration, and is committed to scaling Sitemetric into the leading solution in the construction technology industry.
His background spans customer success and technology roles at companies including Domo, Inc. and Veracity Networks. He holds a Bachelor of Science in Psychology from Utah Valley University, a foundation that shapes his people-first approach to customer relationships and team development.

Michael Gilsinan

Director of Strategic Projects

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Michael Gilsinan

Director of Strategic Projects

Michael Gilsinan is Director of Strategic Projects at Sitemetric, where he works across data, operations, and strategy to turn complex business questions into scalable systems and actionable insights. Reporting directly to the CEO, he leads cross-functional initiatives and helps build the data infrastructure, reporting systems, and analytics behind Sitemetric’s construction intelligence platform.
Since joining Sitemetric in 2020, Michael has served in roles spanning field operations, customer experience, and technology, including Data Control Officer, SVP of Customer Experience, and Senior Data Engineer. That progression gives him an end-to-end perspective on the business, from the needs of customers and field teams to the technical systems and executive decisions that support growth.
Michael’s background combines entrepreneurship with experience in global technology. While completing his undergraduate studies, he launched and scaled a private performing arts education venture, expanding it to two locations in New York and New Jersey, including the conversion of a street-level Manhattan retail space into a dedicated performing arts facility. His career also includes work in Intel’s communications business, where he gained exposure to integrated voice and data network technology.
Michael brings a builder’s perspective to his work and a belief that data creates its greatest value when it moves beyond reporting and helps people make better decisions.

Regional Directors

Jason Conaway

Regional Director — Northeast

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Jason Conaway

Regional Director — Northeast

Jason Conaway is a seasoned operational executive with more than 25 years of leadership experience driving growth, strategy, and execution. Currently serving as Regional Director, Northeast at Sitemetric, Jason excels at transforming complex business challenges into streamlined, scalable operations. Prior to joining Sitemetric, Jason served as the Director of Filtration for North America at Primo Water Corporation. In this pivotal role, he managed day-to-day operations, established a robust go-to-market strategy, and successfully spearheaded the rollout of key new product lines across the region.
Throughout his career, Jason has prided himself on his collaborative approach, working seamlessly cross-functionally to align diverse teams around shared corporate goals. A champion of balanced leadership, he is deeply committed to organizational culture, ensuring that companies simultaneously deliver exceptional value to their consumers while fostering a supportive, high-performing environment for their employees.

Kevin Bryant

Regional Director — South

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Kevin Bryant

Regional Director — South

Kevin Bryant brings more than 20 years of executive leadership experience across retail, guest experience, and field operations. Originally from Brooklyn, New York, he has built his career with some of the world's most recognized brands, including Disney, Nike, and Target, leading large scale domestic and international operations through growth, transformation, and performance improvement while developing the teams and cultures that deliver lasting results.
At Sitemetric, Kevin leads the South Region, overseeing a growing portfolio of sites and partnering directly with clients, field teams, and site leadership to deliver operational excellence, develop future leaders, and drive sustainable performance across complex, fast paced environments.
Kevin's leadership philosophy is grounded in one belief, exceptional teams produce exceptional outcomes. That belief shapes how he builds culture, develops people, and approaches every challenge with accountability, urgency, and a commitment to doing things the right way.

Outside of work, Kevin enjoys spending time with his family, following sports, and traveling, experiences that keep him grounded, broaden his perspective, and reinforce his belief that the best leaders never stop learning and growing.

Matt Buckman

Regional Director — Southeast

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Matt Buckman

Regional Director — Southeast

At Sitemetric, Matt Buckman brings more than two decades of leadership experience, with a career centered on operational excellence, team development, and sustainable growth. He began in the automotive industry in Baltimore, Maryland, earning a promotion to manager within three months before taking over a struggling service center and transforming it into a high-performing operation through a relentless focus on customer service and process improvement. At National Tire & Battery, he recruited and developed top talent, standardized inspection and sales processes, and became the area's go-to trainer — advancing to Area Sales Manager, earning four President's Club awards over seven years, and ultimately being promoted to District Manager of one of the most profitable markets on the East Coast.
Matt later relocated to Houston, Texas, to join a rapidly growing automotive parts distributor, where he helped scale the organization by implementing standardized processes and operational best practices across multiple markets. He led the company's most profitable region and played a key role in developing its training program, dispatch operations, and logistics, contributing to the launch of its first online ordering platform and supporting strategic acquisitions.
Across every role, Matt's approach has centered on developing people, pushing them to grow beyond their comfort zones, and building cultures founded on safety, accountability, communication, and exceptional customer service — the same principles he brings to leading operations at Sitemetric today.

Daren Camphuysen

Regional Director - West

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Daren Camphuysen

Regional Director - West

Operational and Security Manager with a passion for excellence and a track record of success spanning over 35 years. With extensive experience in security operations, management, and business operations, Daren brings a unique blend of expertise to the table. Throughout his career, Daren has honed his leadership skills, demonstrating a knack for effectively leading diverse teams and navigating complex projects with finesse. His experience includes decades of security and operational management as the owner and President of Chief Security Services for 20 years, and in leading various security teams and projects, including as Security Account Manager (Boeing), Enterprise Security Manager (Carvana), and Security Lead (Disneyland Resort).

Erik Hiller

Regional Director — Mid-Atlantic

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Erik Hiller

Regional Director — Mid-Atlantic

Erik leads one of Sitemetric’s largest markets as Regional Director of the Mid-Atlantic Region, overseeing a large portfolio of active construction sites and the teams that support them. Leading a large market takes constant collaboration, communication, and coordination — and Erik brings nearly 15 years of leadership experience to the role.
Erik’s path with Sitemetric began in March 2022 as an Access Control Officer, giving him firsthand experience with the work his teams perform every day. He oversaw multiple projects across Northern Virginia before stepping into a Regional Leadership role. He was promoted to Regional Director shortly after, where he now guides strategy and operations across the region.
At the heart of Erik’s leadership is a passion for people. Since starting his leadership career in 2013, he has focused on building relationships, mentoring others, and developing the next generation of leaders — a philosophy that continues to shape how he runs his region today.

Erik grew up in central Ohio (Go Buckeyes!) and has called Virginia home since 2006. These days his weekends usually revolve around his 15-year-old son’s wrestling meets, baseball games, and the occasional round of golf.

Brad Bowe

Regional Director — Midwest

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Brad Bowe

Regional Director — Midwest

Brad Bowe brings more than 15 years of operations leadership experience to his role as Regional Director for Sitemetric's Midwest region. Prior to joining Sitemetric, Brad served as Vice President of Operations at Striior Insurance Solutions, where he directed underwriting support, policy administration, and systems operations for a Builder's Risk insurance business — work that included formal construction underwriting training and hands-on experience reviewing blueprints, construction schedules, and statements of work for large-scale commercial projects. He also served as Director of Operations for Intact Specialty Insurance Solutions' MGA programs, and earlier held operational leadership roles at Capital One, HSBC, and United Airlines.
Throughout his career, Brad has prided himself on surrounding himself with great talent, giving people the room to flourish and grow. A champion of hands-on mentorship, he is deeply committed to his team's development, ensuring that his people simultaneously deliver exceptional results for their clients while growing into the leaders they're capable of becoming.
Brad holds a B.A. in Business Management from Taylor University and is a graduate of the Crestcom L.E.A.D.R leadership program. Based in the Chicago area, he spends his free time with family, walking his dogs, and traveling.

Paul Navarro

Regional Director — Gulf

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Paul Navarro

Regional Director — Gulf

Paul Navarro brings more than 30 years of leadership experience to Sitemetric, where he started in April 2022 as a traveling field tech and recruiter. Having lived in Oregon nearly his whole life before moving to Texas, Paul remains a proud University of Oregon Ducks fan. His career has been defined by a deep commitment to service and leadership across multiple disciplines.
Paul began his service in the Oregon Army National Guard as part of a tank unit, where he participated in REFORGER 88 "Certain Challenge" in West Germany — the largest military maneuver in the Exercise Reforger series and the largest European ground exercise since World War II. He went on to serve in the United States Navy as a member of a Crash, Salvage, and Rescue team, stationed aboard the USS Nimitz during its deployment to the Persian Gulf in support of Operation Southern Watch. He then built a distinguished career in corrections, serving nearly 20 years with the DCSO — rising to the rank of Sergeant — where he served as a Field Training Officer, Background Investigator, and member of the Honor Guard. During his time there, he was elected by his peers to serve as both Vice President and President of the Sheriff's Association.
Today, Paul brings that same dedication to leadership and team-building to his work with Sitemetric, overseeing site operations and driving results across the region.Outside of work, Paul cherishes time spent with his wife, his two beautiful granddaughters, and his two sons, who also work in leadership roles at Sitemetric.

"I love building leaders and watching them grow. Teamwork is key to building strong relationships and reaching the goals we set."

Regional Leaders

Antonio Kaylor

Regional Leader — Mid-Atlantic

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Antonio Kaylor

Regional Leader — Mid-Atlantic

Antonio Kaylor is a Regional Operations Leader at Sitemetric with a proven track record of building high performing teams, developing leaders, and driving operational excellence across multiple projects. He specializes in customer relations, workforce development, safety compliance, and process improvement, consistently partnering with clients and General Contractors to deliver effective security and access control solutions.
Known for his hands on leadership style, Antonio focuses on coaching employees, identifying future leaders, and creating clear paths for career growth. He is passionate about improving communication, strengthening accountability, and implementing systems that enhance both operational performance and customer satisfaction. His commitment to professionalism, innovation, and team development has earned him a reputation as a trusted leader who consistently delivers results.

Surafel Alamnew

Regional Leader — Mid-Atlantic

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Surafel Alamnew

Regional Leader — Mid-Atlantic

Surafel is Regional Leader, Mid-Atlantic region. With a passion for building strong teams, driving operational excellence, and leading with integrity, Surafel is committed to developing people, delivering exceptional client service, and continuously improving every site, every day.

Akil Tareque

Regional Leader — Mid-Atlantic

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Akil Tareque

Regional Leader — Mid-Atlantic

Akil serves as a Regional Leader at Sitemetric, leading operations across a growing portfolio of projects throughout the Mid-Atlantic region. Akil oversees field operations, customer relationships, workforce management, technology implementation, and operational strategy to help ensure successful project execution and an exceptional customer experience.
Having progressed through multiple operational leadership roles within Sitemetric, Akil has had the opportunity to develop both hands-on field experience and strategic operational leadership. That perspective allows Akil to build strong partnerships with Sitemetric customers while driving consistency, accountability, and operational excellence across every project. Akil is passionate about developing high-performing teams, creating scalable processes, and delivering reliable solutions that keep complex worksites operating safely and efficiently.

Roberto Fuentes

Regional Leader — Mid-Atlantic

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Roberto Fuentes

Regional Leader — Mid-Atlantic

Roberto Fuentes is a Regional Leader for Sitemetric in the Mid-Atlantic region and has been with the company since 2021. Throughout his tenure, he has traveled across the United States supporting the launch of multiple large-scale construction projects, optimizing operational systems, developing leadership teams, and cultivating strong customer relationships as Sitemetric has continued to expand its footprint in the industry.
He oversees daily field operations, safety compliance, customer relations, workforce development, training, and technology implementation across his region. With a background in construction and customer service, Roberto has built his expertise during his time with Sitemetric. His experience has fueled his passion for workforce development, innovative construction technology, and delivering the highest level of access control solutions.

TeKeyla Keeler

Regional Leader — Southeast

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TeKeyla Keeler

Regional Leader — Southeast

As a Regional Leader at Sitemetric, TeKeyla oversees operations across the Southeast region. TeKeyla is passionate about building strong client relationships, developing high-performing teams, and delivering innovative technology solutions that improve safety, security, and workforce management on construction projects. Her hands-on leadership style and commitment to operational excellence allows her to create exceptional experiences for both clients and field teams while driving continuous growth and innovation.

James Shannon

Regional Leader — Southeast

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James Shannon

Regional Leader — Southeast

James Shannon serves as a Regional Leader of Operations for Sitemetric. Prior to Sitemetric, he supported operations at Quantico Marine Corps Base while working with the FBI Academy, where he developed a strong foundation in security, leadership, and mission-focused operations.With more than five years of experience in customer service and management, James is passionate about building strong teams, delivering exceptional client service, and creating operational excellence.
He currently supports projects throughout North Carolina, South Carolina, Kentucky, and Tennessee, partnering with clients to implement innovative solutions and maintain the highest standards of service.James has a deep appreciation for the construction industry and its continual advancement through technology. He enjoys being part of an industry that is constantly evolving while remaining essential to communities across the country.

Ty'sha Daniel

Regional Leader — Southeast

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Ty'sha Daniel

Regional Leader — Southeast

Ty'sha Daniel is a Regional Leader at Sitemetric, overseeing operations across multiple construction sites and leading more than 100 Access Control Officers. She is passionate about building high-performing teams, ensuring safe and efficient site operations, and delivering exceptional service through strong leadership, operational excellence, and client-focused solutions.

Robyn Peek

Regional Leader — Gulf

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Robyn Peek

Regional Leader — Gulf

Robyn Peek joined Sitemetric in November 2023. As the company grew, Robyn moved into a Regional Operations Leader role, overseeing projects across DFW, Austin, San Antonio, Houston, West Texas, and eventually the Central U.S. Robyn has always believed that the best way to support Sitemetric customers is by being onsite, building relationships from day one, and staying involved all the way through demobilization, being a familiar face and reliable point of contact.

Melinda Smith

Regional Leader — Midwest

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Melinda Smith

Regional Leader — Midwest

Melinda Smith is the Regional Operations Leader for the Midwest at Sitemetric, bringing more than 11 years of management and leadership experience to the construction industry. She began her leadership career in 2015 with Ben's Soft Pretzels, where she developed a passion for building strong teams, improving operations, and delivering exceptional customer experiences. Since then, she has led teams across several industries, developing practical solutions that improve efficiency while fostering positive, people-focused workplace cultures.
Today, Melinda partners with clients and project teams to support safe, efficient, and well-organized construction sites throughout the Midwest. She is known for her approachable leadership style, strong work ethic, and commitment to building lasting relationships. She believes trust is earned through consistency, communication, and leading by example.
Outside of work, Melinda is a proud mom of four who enjoys gardening, and starting each day with a great cup of coffee. She enjoys learning, creating, and finding better ways to serve others. Whether mentoring team members, supporting clients, or solving operational challenges, Melinda is passionate about helping people.

Thomas Navarro

Regional Leader — West

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Thomas Navarro

Regional Leader — West

Thomas has over 10 years of leadership, training, and operations experience across customer-focused industries. He spent six years in a leadership role and as a Lead Trainer in a high-volume hospitality environment, developing team members and supporting daily operations. He also served four years as a wildland firefighter, quickly advancing to Squad Boss, where he led crews in high-pressure environments with a focus on safety, accountability, and teamwork.
Since joining the company, Thomas has advanced from Field Technician to a Regional Leadership role. He is passionate about developing teams, driving operational excellence, and delivering exceptional service to customers.

Regional Security & Safety Leaders

Victor Guembes

Regional Security & Safety Leader — Southeast

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Victor Guembes

Regional Security & Safety Leader — Southeast

Victor Guembes is a security professional with more than 20 years of leadership in corporate and physical security operations and risk management. As Regional Security Manager for the Southeast Region, he oversees security operations across multiple locations, ensuring consistent programs, operational standards, and client-focused solutions that protect people, property, and business operations.
A former U.S. Army Infantryman and Military Police officer with counterterrorism operational experience in South America, Victor has built and led security programs supporting critical infrastructure, large-scale construction projects, corporate facilities, and high-risk operations both domestically and internationally. His experience spans multidisciplinary team leadership, contract security management, risk assessments, access control, CCTV surveillance, Security Operations Centers (SOC), emergency preparedness, crisis response, executive protection, and incident investigations.
Fluent in English and Spanish, Victor holds an MBA (Summa Cum Laude) from Florida National University and a BS in Criminal Justice from the University of Phoenix, and was inducted into the Alpha Phi Sigma National Criminal Justice Honor Society. His certifications include Certified Security Manager (CSM®), Situational Awareness Specialist (SAS®), and Security Risk Management Professional (SRMP).

Jacob Lewis

Regional Security & Safety Leader — West

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Jacob Lewis

Regional Security & Safety Leader — West

Jacob Lewis is an accomplished security executive and operations leader with over 20 years of experience safeguarding critical corporate infrastructure and federal facilities. Currently serving as the Regional Security Manager for Site Metric’s Central Region, he directs comprehensive security strategies, risk management, and regulatory compliance across the territory.
Jacob's extensive leadership portfolio includes managing multi-site security for high-value Oracle data centers with Securitas, overseeing corporate compliance as a licensed Qualifying Agent, and serving nearly 12 years as a Supervisory Officer with the Department of Homeland Security (TSA). A specialist in threat mitigation, behavioral analysis, and team development, he has a proven track record of scaling operations and coaching cross-functional teams.
Jacob holds an MS in Management and Leadership from Western Governors University and is a graduate of the Federal Law Enforcement Leadership Training program. Highly adaptable and globally minded, he is fluent in English and Japanese, conversational in Chinese, and recognized for maintaining the highest standards of operational integrity in high-stakes environments.

Michael J. LaFrieda

Regional Security & Safety Leader —  West

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Michael J. LaFrieda

Regional Security & Safety Leader — West

Michael J. LaFrieda is a seasoned security leader based in Reno, Nevada, with more than 25 years of experience spanning law enforcement, security management, and operational oversight. His career includes a culminating role as Division Director with the U.S. Department of Homeland Security, where he directed national security operations, threat assessments, incident response, and public safety initiatives. He later advanced into private-sector leadership as Chief Security Officer and Director of Security, Safety & Logistics for multi-state medical retail operations, overseeing teams of 200+ employees, multi-site compliance, audits, risk assessments, training programs, budgets, and emergency response.
He also provides senior-level investigative, surveillance, and executive protection services, including data-center security training and coordination. When not busy working, you'll probably find Mike somewhere near a pinball machine or competing in a pinball tournament.

Regional Tech Leaders

Justin Wilsey

Regional Tech Leader — West

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Justin Wilsey

Regional Tech Leader — West

Justin Wilsey is a Regional Tech Leader at Sitemetric with hands-on experience in construction field operations, worksite technology, device troubleshooting, and site-health reporting. He supports active worksites across the West Coast, focusing on field-system reliability, operational visibility, and practical support for the teams responsible for keeping projects moving.
Justin combines field operations experience with a strong technical background in computer systems, worksite devices, internal tools, and reporting workflows. He works closely with field technicians, SLLs, ACOs, and operations leaders across sensor maintenance, scan station troubleshooting, battery maintenance, site-health reporting, and field-team support.
He has also helped develop internal tools and reporting workflows that improve operational visibility, identify site-level issues, and turn field data into practical action. Justin brings a field-first technical perspective to Sitemetric's platform and operations, with a focus on reducing blind spots, improving reliability, and making sure the technology used on site supports the people using it every day.

Billy Reyes

Regional Tech Leader — Northeast

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Billy Reyes

Regional Tech Leader — Northeast

Billy Reyes started at Sitemetric as a Field Technician and has consistently focused on responding to client needs and prioritizing critical issues to ensure reliable service and customer satisfaction.
Reyes has hands-on experience working with multiple turnstile models and systems, Sitemetric site sensors, and photo ID printers. Each project has expanded Reyes’ technical skills and ability to troubleshoot, install, and support a wide range of security and access control solutions.
Reyes takes pride in maintaining a positive attitude, being dependable, and always being willing to take on new challenges, helping teammates, sharing knowledge, and contributing wherever needed. Reyes’ goal is to continue learning, growing, and making a positive impact on both Sitemetric customers and the Sitemetric team.

Slade Schneider

Regional Tech Leader — Southwest

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Slade Schneider

Regional Tech Leader — Southwest

Slade Schneider brings over 25 years of experience in the electrical and low-voltage industries. Before joining Sitemetric, he spent 15 years at Verizon as a Cable Technician, where he developed extensive expertise in telecommunications, fiber and copper infrastructure, networking, troubleshooting, and customer service.
Today, Slade leads field operations and supports technicians across the Southwest and Gulf regions, specializing in construction technology, access control systems, networking, and field support. He is passionate about mentoring technicians, solving complex field challenges, and improving operational efficiency to ensure reliable technology and successful project execution.

Eric Horrocks

Regional Tech Leader — West

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Eric Horrocks

Regional Tech Leader — West

Eric Horrocks is a security and field operations professional with a unique combination of Military Police experience, technical expertise, and hands-on leadership.
With a background in Military Police operations and several years of experience in access control and site security technology, Eric has developed a strong understanding of security, troubleshooting, team management, and field operations. As a Regional Field Technician Lead, he oversees technicians across multiple states while managing complex access-control systems and working directly with clients and general contractors.
Eric specializes in turnstiles, magnetic and strike locks, gate systems, security cameras, badge readers, scan stations, and Bluetooth proximity technology. His approach combines military discipline and accountability with practical technical problem-solving and a commitment to getting the job done right.

Board of Directors and Founders

D.J. Andrzejewski

Board Chairman
Managing Director, Gemspring Capital

Rich Riley

Board Member
CEO, Sitemetric

Greg Reynolds

Board Member
CTO, EverPro
Greg Blackman
Board Member
CEO, Opus 2
Dedrick Duckett
Board Member
CTO, Sitemetric

Jake Fenlon

Board Member
VP, Gemspring Capital

Brian Thomas

Co-Founder and Board Member, Sitemetric

Patrick Thomas

Co-Founder, Sitemetric

The job moves fast.
Your tech should too.

Talk with our team about your jobsite needs and learn how Sitemetric can help your project succeed.